{"id":3006,"date":"2011-10-05T18:46:27","date_gmt":"2011-10-05T10:46:27","guid":{"rendered":"http:\/\/inhaoxu.com\/blog\/?p=3006"},"modified":"2011-10-05T18:46:27","modified_gmt":"2011-10-05T10:46:27","slug":"%e7%bd%91%e7%ab%99%e8%bf%90%e8%90%a5%e6%95%b0%e6%8d%ae%e5%88%86%e6%9e%90%e4%b9%8b%e5%86%85%e5%ae%b9%e6%8c%87%e6%a0%87","status":"publish","type":"post","link":"https:\/\/inhaoxu.com\/blog\/?p=3006","title":{"rendered":"\u7f51\u7ad9\u8fd0\u8425\u6570\u636e\u5206\u6790\u4e4b\u5185\u5bb9\u6307\u6807"},"content":{"rendered":"

\u505a\u4e3a\u7f51\u7ad9\u8fd0\u8425\u3001\u4ea7\u54c1\u7ecf\u7406\u3001\u4ea4\u4e92\u8bbe\u8ba1\u5e08\u7b49\u804c\u4f4d\uff0c\u7ecf\u5e38\u8981\u5bf9\u7f51\u7ad9\u7684\u4e00\u4e9b\u8fd0\u8425\u6570\u636e\u505a\u5206\u6790\uff0c\u90a3\u4e48\u8fd9\u4e9b\u516c\u5f0f\u662f\u5982\u4f55\u8ba1\u7b97\u7684\uff0c\u6bcf\u4e2a\u672f\u8bed\u53c8\u4ee3\u8868\u4ec0\u4e48\u610f\u601d\u5462\uff1f\u8bf7\u770b\u7f51\u7ad9\u8fd0\u8425\u6570\u636e\u5206\u6790\u4e4b\u5185\u5bb9\u6307\u6807<\/strong>\uff1a<\/p>\n

\u7f51\u7ad9\u8f6c\u6362\u7387\u00a0<\/strong>Take Rates\u00a0<\/strong>\uff08<\/strong>Conversions Rates<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u7f51\u7ad9\u8f6c\u6362\u7387\uff1d\u8fdb\u884c\u4e86\u76f8\u5e94\u7684\u52a8\u4f5c\u7684\u8bbf\u95ee\u91cf\uff0f\u603b\u8bbf\u95ee\u91cf<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8861\u91cf\u7f51\u7ad9\u5185\u5bb9\u5bf9\u8bbf\u95ee\u8005\u7684\u5438\u5f15\u7a0b\u5ea6\u4ee5\u53ca\u7f51\u7ad9\u7684\u5ba3\u4f20\u6548\u679c<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u5f53\u4f60\u5728\u4e0d\u540c\u7684\u5730\u65b9\u6d4b\u8bd5\u65b0\u95fb\u8ba2\u9605\u3001\u4e0b\u8f7d\u94fe\u63a5\u6216\u6ce8\u518c\u4f1a\u5458\uff0c\u4f60\u53ef\u4ee5\u4f7f\u7528\u4e0d\u540c\u7684\u94fe\u63a5\u7684\u540d\u79f0\u3001\u8ba2\u9605\u7684\u65b9\u5f0f\u3001\u5e7f\u544a\u7684\u653e\u7f6e\u3001\u4ed8\u8d39\u641c\u7d22\u94fe\u63a5\u3001\u4ed8\u8d39\u5e7f\u544a\uff08PPC\uff09\u7b49\u7b49\uff0c\u770b\u770b\u90a3\u79cd\u65b9\u5f0f\u662f\u80fd\u591f\u4fdd\u6301\u8f6c\u6362\u7387\u5728\u4e0a\u5347\uff1f\u5982\u4f55\u589e\u5f3a\u6765\u8bbf\u8005\u548c\u7f51\u7ad9\u5185\u5bb9\u7684\u76f8\u5173\u6027\uff1f\u5982\u679c\u8fd9\u4e2a\u503c\u4e0a\u5347\uff0c\u8bf4\u660e\u76f8\u5173\u6027\u589e\u5f3a\u4e86\uff0c\u53cd\u4e4b\uff0c\u5219\u662f\u51cf\u5f31\u3002<\/p>\n

\u56de\u8bbf\u8005\u6bd4\u7387\u00a0<\/strong>Repeat Visitor Share<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u56de\u8bbf\u8005\u6bd4\u7387\uff1d\u56de\u8bbf\u8005\u6570\uff0f\u72ec\u7acb\u8bbf\u95ee\u8005\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8861\u91cf\u7f51\u7ad9\u5185\u5bb9\u5bf9\u8bbf\u95ee\u8005\u7684\u5438\u5f15\u7a0b\u5ea6\u548c\u7f51\u7ad9\u7684\u5b9e\u7528\u6027\uff0c\u4f60\u7684\u7f51\u7ad9\u662f\u5426\u6709\u4ee4\u4eba\u611f\u5174\u8da3\u7684\u5185\u5bb9\u4f7f\u8bbf\u95ee\u8005\u518d\u6b21\u56de\u5230\u4f60\u7684\u7f51\u7ad9\u3002<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u57fa\u4e8e\u8bbf\u95ee\u65f6\u957f\u7684\u8bbe\u5b9a\u548c\u4ea7\u751f\u62a5\u544a\u7684\u65f6\u95f4\u6bb5\uff0c\u8fd9\u4e2a\u6307\u6807\u53ef\u80fd\u4f1a\u6709\u5f88\u5927\u7684\u4e0d\u540c\u3002\u7edd\u5927\u591a\u6570\u7684\u7f51\u7ad9\u90fd\u5e0c\u671b\u8bbf\u95ee\u8005\u56de\u8bbf\uff0c\u56e0\u6b64\u90fd\u5e0c\u671b\u8fd9\u4e2a\u503c\u5728\u4e0d\u65ad\u63d0\u9ad8\uff0c\u5982\u679c\u8fd9\u4e2a\u503c\u5728\u4e0b\u964d\uff0c\u8bf4\u660e\u7f51\u7ad9\u7684\u5185\u5bb9\u6216\u4ea7\u54c1\u7684\u8d28\u91cf\u6ca1\u6709\u52a0\u5f3a\u3002\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u4e00\u65e6\u4f60\u9009\u5b9a\u4e86\u4e00\u4e2a\u65f6\u957f\u548c\u65f6\u95f4\u6bb5\uff0c\u5c31\u8981\u4f7f\u7528\u76f8\u540c\u7684\u53c2\u6570\u6765\u4ea7\u751f\u4f60\u7684\u62a5\u544a\uff0c\u5426\u5219\u5c31\u5931\u53bb\u6bd4\u8f83\u7684\u610f\u4e49\u3002<\/p>\n

\u79ef\u6781\u8bbf\u95ee\u8005\u6bd4\u7387\u00a0<\/strong>Heavy User Share<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u79ef\u6781\u7528\u6237\u6bd4\u7387\uff1d\u8bbf\u95ee\u8d85\u8fc7N\u9875\u7684\u7528\u6237\uff0f\u603b\u7684\u8bbf\u95ee\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8861\u91cf\u6709\u591a\u5c11\u8bbf\u95ee\u8005\u662f\u5bf9\u7f51\u7ad9\u7684\u5185\u5bb9\u9ad8\u5ea6\u7684\u5174\u8da3<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u6839\u636e\u4f60\u7f51\u7ad9\u7684\u5185\u5bb9\u548c\u5927\u5c0f\uff0c\u53bb\u8861\u91cfN\u7684\u5927\u5c0f\uff0c\u6bd4\u5982\u5185\u5bb9\u7c7b\u7684\u7f51\u7ad9\u901a\u5e38\u5b9a\u4e49\u572811~15\u9875\u5de6\u53f3\uff0c\u5982\u679c\u662f\u7535\u5b50\u5546\u52a1\u7c7b\u7f51\u7ad9\u5219\u53ef\u5b9a\u4e49\u57287~10\u9875\u5de6\u53f3\u3002\u5982\u679c\u4f60\u7684\u7f51\u7ad9\u9488\u5bf9\u6b63\u786e\u7684\u76ee\u6807\u53d7\u4f17\u5e76\u4e14\u7f51\u7ad9\u4f7f\u7528\u65b9\u4fbf\uff0c\u4f60\u53ef\u4ee5\u770b\u5230\u8fd9\u4e2a\u6307\u6807\u5e94\u8be5\u662f\u4e0d\u65ad\u7684\u4e0a\u5347\u3002<\/p>\n

\u5fe0\u5b9e\u8bbf\u95ee\u8005\u6bd4\u7387\u00a0<\/strong>Committed Visitor Share<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u8bbf\u95ee\u65f6\u95f4\u5728N\u5206\u949f\u4ee5\u4e0a\u7684\u7528\u6237\u6570\uff0f\u603b\u7528\u6237\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u548c\u4e0a\u4e00\u4e2a\u6307\u6807\u7684\u610f\u4e49\u76f8\u540c\uff0c\u53ea\u662f\u4f7f\u7528\u505c\u7559\u7684\u65f6\u95f4\u53d6\u4ee3\u6d4f\u89c8\u9875\u6570\uff0c\u53d6\u51b3\u4e8e\u7f51\u7ad9\u7684\u76ee\u6807\uff0c\u4f60\u53ef\u4ee5\u4f7f\u7528\u4e24\u4e2a\u4e2d\u7684\u4e00\u4e2a\u6216\u7ed3\u5408\u4f7f\u7528\u3002<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u5176\u4e2d\u7684N\u4e5f\u901a\u8fc7\u7f51\u7ad9\u7684\u7c7b\u578b\u548c\u5927\u5c0f\u6765\u5b9a\u4e49\uff0c\u6bd4\u5982\u5927\u578b\u7f51\u7ad9\u901a\u5e38\u5b9a\u4f4d\u572820\u5206\u949f\u5de6\u53f3\u3002\u8fd9\u4e2a\u8bbf\u95ee\u8005\u6307\u6807\u5982\u679c\u5355\u72ec\u4f7f\u7528\u5f88\u96be\u4f53\u73b0\u4ed6\u7684\u6548\u7528\uff0c\u5e94\u8be5\u7ed3\u5408\u5176\u5b83\u7f51\u7ad9\u8fd0\u8425\u7684\u6570\u636e\u6307\u6807\u4e00\u8d77\u4f7f\u7528\uff0c\u4f8b\u5982\u8f6c\u6362\u7387\uff0c\u4f46\u603b\u4f53\u6765\u8bf4\uff0c\u8f83\u957f\u7684\u8bbf\u95ee\u65f6\u957f\u610f\u5473\u7740\u7528\u6237\u559c\u6b22\u5446\u5728\u4f60\u7684\u7f51\u7ad9\uff0c\u9ad8\u7684\u5fe0\u5b9e\u8bbf\u95ee\u7387\u5f53\u7136\u662f\u8f83\u597d\u7684\u3002\u540c\u6837\u7684\uff0c\u8bbf\u95ee\u65f6\u957f\u4e5f\u53ef\u4ee5\u6839\u636e\u4e0d\u540c\u7684\u9700\u8981\u81ea\u884c\u8bbe\u5b9a\u3002<\/p>\n

\u5fe0\u5b9e\u8bbf\u95ee\u8005\u6307\u6570\u00a0<\/strong>Committed Visitor Index<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u5fe0\u5b9e\u8bbf\u95ee\u8005\u6307\u6570\uff1d\u5927\u4e8eN\u5206\u949f\u7684\u8bbf\u95ee\u9875\u6570\uff0f\u5927\u4e8eN\u5206\u949f\u7684\u8bbf\u95ee\u8005\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u6307\u7684\u662f\u6bcf\u4e2a\u957f\u65f6\u95f4\u8bbf\u95ee\u8005\u7684\u5e73\u5747\u8bbf\u95ee\u9875\u6570\uff0c\u8fd9\u662f\u4e00\u4e2a\u91cd\u8981\u7684\u6307\u6807\uff0c\u5b83\u7ed3\u5408\u4e86\u9875\u6570\u548c\u65f6\u95f4\u3002<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u8fd9\u4e2a\u6307\u6570\u901a\u8fc7\u9875\u9762\u548c\u65f6\u95f4\u5bf9\u7f51\u7ad9\u8fdb\u884c\u4e86\u4e00\u4e2a\u66f4\u7ec6\u7684\u533a\u5206\uff0c\u4e5f\u8bb8\u8bbf\u95ee\u8005\u6b63\u597d\u79bb\u5f00\u5403\u996d\u53bb\u4e86\u3002\u5982\u679c\u8fd9\u4e2a\u6307\u6570\u8f83\u4f4e\uff0c\u90a3\u610f\u5473\u7740\u6709\u8f83\u957f\u7684\u8bbf\u95ee\u65f6\u95f4\u4f46\u662f\u8f83\u4f4e\u7684\u8bbf\u95ee\u9875\u9762\u3002\u901a\u5e38\u90fd\u5e0c\u671b\u770b\u5230\u8fd9\u4e2a\u6307\u6570\u6709\u8f83\u9ad8\u7684\u503c\uff0c\u5982\u679c\u4f60\u4fee\u6539\u4e86\u7f51\u7ad9\uff0c\u589e\u52a0\u4e86\u7f51\u7ad9\u7684\u529f\u80fd\u548c\u8d44\u6599\uff0c\u5438\u5f15\u66f4\u591a\u7684\u5fe0\u5b9e\u8bbf\u95ee\u8005\u7559\u5728\u7f51\u7ad9\u5e76\u6d4f\u89c8\u5185\u5bb9\uff0c\u8fd9\u4e2a\u6307\u6570\u5c31\u4f1a\u4e0a\u5347\u3002<\/p>\n

\u5fe0\u5b9e\u8bbf\u95ee\u8005\u91cf\u00a0<\/strong>Committed Visitor Volume<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u5fe0\u5b9e\u8bbf\u95ee\u8005\u91cf\uff1d\u5927\u4e8eN\u5206\u949f\u7684\u8bbf\u95ee\u9875\u6570\uff0f\u603b\u7684\u8bbf\u95ee\u9875\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u957f\u65f6\u95f4\u7684\u8bbf\u95ee\u8005\u6240\u8bbf\u95ee\u7684\u9875\u9762\u5360\u6240\u6709\u8bbf\u95ee\u9875\u9762\u6570\u7684\u91cf<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u7f51\u7ad9\u901a\u5e38\u90fd\u662f\u9760\u5ba3\u4f20\u548c\u63a8\u5e7f\u5438\u5f15\u7528\u6237\uff0c\u8fd9\u4e2a\u6307\u6807\u7684\u610f\u4e49\u5c31\u663e\u5f97\u5c24\u4e3a\u91cd\u8981\u4e86\uff0c\u56e0\u4e3a\u5b83\u4ee3\u8868\u4e86\u603b\u4f53\u7684\u9875\u9762\u8bbf\u95ee\u8d28\u91cf\u3002\u5982\u679c\u4f60\u6709\uff11\uff10\uff10\uff10\uff10\u7684\u8bbf\u95ee\u9875\u6570\u5374\u4ec5\u6709\uff11\uff05\u7684\u5fe0\u5b9e\u8bbf\u95ee\u8005\u7387\uff0c\u8fd9\u610f\u5473\u7740\u4f60\u53ef\u80fd\u5438\u5f15\u4e86\u9519\u8bef\u7684\u8bbf\u95ee\u8005\uff0c\u8fd9\u4e9b\u8bbf\u95ee\u8005\u6ca1\u6709\u5565\u4ef7\u503c\uff0c\u4ed6\u4eec\u4ec5\u4ec5\u770b\u4e00\u773c\u4f60\u7684\u7f51\u9875\u5c31\u79bb\u5f00\u4e86\u3002\u8fd9\u662f\u4f60\u5e94\u8be5\u8003\u8651\u4f60\u7684\u63a8\u5e7f\u65b9\u5f0f\u548c\u5ba3\u4f20\u65b9\u5f0f\u662f\u4e0d\u662f\u6709\u4ec0\u4e48\u95ee\u9898\u4e86\u3002<\/p>\n

\u8bbf\u95ee\u8005\u53c2\u4e0e\u6307\u6570\u00a0<\/strong>Visitor Engagement Index<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u8bbf\u95ee\u8005\u53c2\u4e0e\u6307\u6570\uff1d\u603b\u8bbf\u95ee\u6570\uff0f\u72ec\u7acb\u8bbf\u95ee\u8005\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8fd9\u4e2a\u6307\u6807\u662f\u6bcf\u4e2a\u8bbf\u95ee\u8005\u7684\u5e73\u5747\u4f1a\u8bdd\uff08session\uff09\uff0c\u4ee3\u8868\u7740\u90e8\u5206\u8bbf\u95ee\u8005\u7684\u591a\u6b21\u8bbf\u95ee\u7684\u8d8b\u52bf\u3002<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u4e0e\u56de\u8bbf\u8005\u6bd4\u7387\u4e0d\u540c\uff0c\u8fd9\u4e2a\u6307\u6807\u4ee3\u8868\u7740\u56de\u8bbf\u8005\u7684\u5f3a\u70c8\u5ea6\uff0c\u5982\u679c\u6709\u4e00\u4e2a\u975e\u5e38\u6b63\u786e\u7684\u76ee\u6807\u53d7\u4f17\u4e0d\u65ad\u7684\u56de\u8bbf\u7f51\u7ad9\uff0c\u8fd9\u4e2a\u6307\u6570\u5c06\u5927\u5927\u9ad8\u4e8e\uff11\uff1b\u5982\u679c\u6ca1\u6709\u56de\u8bbf\u8005\uff0c\u6307\u6570\u5c06\u8d8b\u8fd1\u4e8e\uff11\uff0c\u610f\u5473\u7740\u6bcf\u4e00\u4e2a\u8bbf\u95ee\u8005\u90fd\u6709\u4e00\u4e2a\u65b0\u7684\u4f1a\u8bdd\u3002\u8fd9\u4e2a\u6307\u6570\u7684\u9ad8\u4f4e\u53d6\u51b3\u4e8e\u7f51\u7ad9\u7684\u76ee\u6807\uff0c\u5927\u90e8\u5206\u7684\u5185\u5bb9\u578b\u548c\u5546\u4e1a\u6027\u7684\u7f51\u7ad9\u90fd\u5e0c\u671b\u6bcf\u4e2a\u8bbf\u95ee\u8005\u5728\u6bcf\u5468\uff0f\u6bcf\u6708\u6709\u591a\u4e2a\u4f1a\u8bdd\uff08session\uff09\uff1b\u4f46\u662f\u5982\u5ba2\u6237\u670d\u52a1\u5c24\u5176\u662f\u6295\u8bc9\u4e4b\u7c7b\u7684\u9875\u9762\u6216\u7f51\u7ad9\u5219\u5e0c\u671b\u8fd9\u4e2a\u6307\u6570\u5c3d\u53ef\u80fd\u5730\u63a5\u8fd1\u4e8e\uff11\u3002<\/p>\n

\u56de\u5f39\u7387\uff08\u6240\u6709\u9875\u9762\uff09<\/strong>Reject Rate<\/strong>\uff0f<\/strong>Bounce Rate<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u56de\u5f39\u7387\uff08\u6240\u6709\u9875\u9762\uff09\uff1d\u5355\u9875\u9762\u8bbf\u95ee\u6570\uff0f\u603b\u8bbf\u95ee\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u4ee3\u8868\u7740\u8bbf\u95ee\u8005\u770b\u5230\u7684\u4ec5\u6709\u7684\u4e00\u9875\u7684\u6bd4\u7387<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8fd9\u4e2a\u6307\u6807\u5bf9\u4e8e\u6700\u9ad8\u7684\u8fdb\u5165\u9875\u9762\u6709\u5f88\u91cd\u8981\u7684\u610f\u4e49\uff0c\u56e0\u4e3a\u6d41\u91cf\u5c31\u662f\u4ece\u8fd9\u4e9b\u9875\u9762\u4ea7\u751f\u7684\uff0c\u90a3\u4e48\u5728\u7f51\u7ad9\u7b56\u5212\u548c\u7f51\u7ad9\u89c4\u5212\u65f6\uff0c\u4f60\u9700\u8981\u5bf9\u7f51\u7ad9\u7684\u5bfc\u822a\u6216\u5e03\u5c40\u8bbe\u8ba1\u8fdb\u884c\u67b6\u6784\u8bbe\u8ba1\u65f6\uff0c\u5c24\u5176\u8981\u6ce8\u610f\u5230\u8fd9\u4e2a\u53c2\u6570\u3002\u603b\u800c\u4f60\u662f\u5e0c\u671b\u8fd9\u4e2a\u6bd4\u7387\u4e0d\u65ad\u5730\u4e0b\u964d\u3002<\/p>\n

\u56de\u5f39\u7387\uff08\u9996\u9875\uff09<\/strong>Reject Rate<\/strong>\uff0f<\/strong>Bounce Rate<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u56de\u5f39\u7387\uff08\u9996\u9875\uff09\uff1d\u4ec5\u4ec5\u8bbf\u95ee\u9996\u9875\u7684\u8bbf\u95ee\u6570\uff0f\u6240\u6709\u4ece\u9996\u9875\u5f00\u59cb\u7684\u8bbf\u95ee\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8fd9\u4e2a\u6307\u6807\u4ee3\u8868\u6240\u6709\u4ece\u9996\u9875\u5f00\u59cb\u7684\u8bbf\u95ee\u8005\u4e2d\u4ec5\u4ec5\u770b\u4e86\u9996\u9875\u7684\u8bbf\u95ee\u8005\u6bd4\u7387<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8fd9\u4e2a\u6307\u6807\u662f\u6240\u6709\u5185\u5bb9\u578b\u6307\u6807\u4e2d\u6700\u91cd\u8981\u7684\u4e00\u4e2a\uff0c\u901a\u5e38\u6211\u4eec\u8ba4\u4e3a\u9996\u9875\u662f\u6700\u9ad8\u7684\u8fdb\u5165\u9875\u9762\uff08\u5f53\u7136\uff0c\u5982\u679c\u4f60\u7684\u7f51\u7ad9\u6709\u5176\u4ed6\u66f4\u9ad8\u7684\u8fdb\u5165\u9875\u9762\uff0c\u90a3\u4e48\u4e5f\u5e94\u8be5\u628a\u5b83\u52a0\u5165\u5230\u8ffd\u8e2a\u7684\u76ee\u6807\u4e2d\uff0c\u5982\u63a8\u5e7f\u5e7f\u544a\u7b49\uff09\u3002\u5bf9\u4efb\u610f\u4e00\u4e2a\u7f51\u7ad9\uff0c\u6211\u4eec\u53ef\u4ee5\u60f3\u8c61\uff0c\u5982\u679c\u8bbf\u95ee\u8005\u5bf9\u9996\u9875\u6216\u6700\u5e38\u89c1\u7684\u8fdb\u5165\u9875\u9762\u90fd\u662f\u4e00\u63a0\u800c\u8fc7\uff0c\u8bf4\u660e\u7f51\u7ad9\u7b56\u5212\u65f6\u5728\u67d0\u4e00\u65b9\u9762\u6709\u95ee\u9898\u3002\u5982\u679c\u9488\u5bf9\u7684\u76ee\u6807\u5e02\u573a\u662f\u6b63\u786e\u7684\uff0c\u8bf4\u660e\u662f\u8bbf\u95ee\u8005\u4e0d\u80fd\u627e\u5230\u4ed6\u60f3\u8981\u7684\u4e1c\u897f\uff0c\u6216\u8005\u662f\u7f51\u9875\u7684\u8bbe\u8ba1\u4e0a\u6709\u95ee\u9898\uff08\u5305\u62ec\u9875\u9762\u5e03\u5c40\u3001\u7f51\u901f\u3001\u94fe\u63a5\u7684\u6587\u5b57\u7b49\u7b49\uff09\uff1b\u5982\u679c\u7f51\u7ad9\u8bbe\u8ba1\u662f\u53ef\u884c\u6613\u7528\u7684\uff0c\u7f51\u7ad9\u7684\u5185\u5bb9\u53ef\u4ee5\u5f88\u5bb9\u6613\u5730\u627e\u5230\uff0c\u90a3\u4e48\u95ee\u9898\u53ef\u80fd\u51fa\u5728\u8bbf\u95ee\u8005\u7684\u8d28\u91cf\u4e0a\uff0c\u5373\u5e02\u573a\u95ee\u9898\u3002<\/p>\n

\u6d4f\u89c8\u7528\u6237\u6bd4\u7387\u00a0<\/strong>Scanning Visitor Share<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u6d4f\u89c8\u7528\u6237\u6bd4\u7387\uff1d\u5c11\u4e8e\uff11\u5206\u949f\u7684\u8bbf\u95ee\u8005\u6570\uff0f\u603b\u8bbf\u95ee\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8fd9\u4e2a\u6307\u6807\u4e00\u5b9a\u7a0b\u5ea6\u4e0a\u8861\u91cf\u7f51\u9875\u7684\u5438\u5f15\u7a0b\u5ea6\u3002<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u5927\u90e8\u5206\u7684\u7f51\u7ad9\u90fd\u5e0c\u671b\u8bbf\u95ee\u8005\u505c\u7559\u8d85\u8fc7\u4e00\u5206\u949f\uff0c\u5982\u679c\u8fd9\u4e2a\u6307\u6807\u7684\u503c\u592a\u9ad8\uff0c\u90a3\u4e48\u5c31\u5e94\u8be5\u8003\u8651\u4e00\u4e0b\u7f51\u9875\u7684\u5185\u5bb9\u662f\u5426\u8fc7\u4e8e\u7b80\u5355\uff0c\u7f51\u7ad9\u7684\u5bfc\u822a\u83dc\u5355\u662f\u5426\u9700\u8981\u6539\u8fdb\u3002<\/p>\n

\u6d4f\u89c8\u7528\u6237\u6307\u6570\u00a0<\/strong>Scanning Visitor Index<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u6d4f\u89c8\u7528\u6237\u6307\u6570\uff1d\u5c11\u4e8e\uff11\u5206\u949f\u7684\u8bbf\u95ee\u9875\u9762\u6570\uff0f\u5c11\u4e8e\uff11\u5206\u949f\u7684\u8bbf\u95ee\u8005\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u4e00\u5206\u949f\u5185\u7684\u8bbf\u95ee\u8005\u5e73\u5747\u8bbf\u95ee\u9875\u6570<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u8fd9\u4e2a\u6307\u6570\u4e5f\u63a5\u8fd1\u4e8e\uff11\uff0c\u8bf4\u660e\u8bbf\u95ee\u8005\u5bf9\u7f51\u7ad9\u8d8a\u6ca1\u5174\u8da3\uff0c\u4ed6\u4eec\u4ec5\u4ec5\u662f\u7784\u4e00\u773c\u5c31\u79bb\u5f00\u4e86\u3002\u8fd9\u4e5f\u8bb8\u662f\u5bfc\u822a\u7684\u95ee\u9898\uff0c\u5982\u679c\u4f60\u5bf9\u5bfc\u822a\u7cfb\u7edf\u8fdb\u884c\u4e86\u663e\u8457\u7684\u6539\u8fdb\uff0c\u5e94\u8be5\u53ef\u4ee5\u770b\u5230\u8fd9\u4e2a\u6307\u6570\u5728\u4e0a\u5347\uff1b\u5982\u679c\u6307\u6570\u8fd8\u662f\u4e0b\u964d\uff0c\u5e94\u8be5\u662f\u7f51\u7ad9\u7684\u76ee\u6807\u5e02\u573a\u53ca\u4f7f\u7528\u529f\u80fd\u6709\u95ee\u9898\uff0c\u5e94\u8be5\u7740\u624b\u89e3\u51b3\u3002\u5c06\u6d4f\u89c8\u7528\u6237\u6bd4\u7387\u548c\u6d4f\u89c8\u7528\u6237\u6307\u6570\u7ed3\u5408\u8d77\u6765\u4f7f\u7528\uff0c\u53ef\u4ee5\u770b\u51fa\u7528\u6237\u662f\u5728\u6d4f\u89c8\u6709\u7528\u7684\u4fe1\u606f\u8fd8\u662f\u538c\u70e6\u800c\u79bb\u5f00\u3002<\/p>\n

\u6d4f\u89c8\u7528\u6237\u91cf\u00a0<\/strong>Scanning Visitor Volume<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u6d4f\u89c8\u7528\u6237\u91cf\uff1d\u5c11\u4e8e\uff11\u5206\u949f\u7684\u6d4f\u89c8\u9875\u6570\uff0f\u6240\u6709\u6d4f\u89c8\u9875\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u5728\u4e00\u5206\u949f\u5185\u5b8c\u6210\u7684\u8bbf\u95ee\u9875\u9762\u6570\u7684\u6bd4\u7387<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u6839\u636e\u7f51\u7ad9\u7684\u76ee\u6807\u7684\u4e0d\u540c\uff0c\u8fd9\u4e2a\u6307\u6807\u7684\u9ad8\u4f4e\u6709\u4e0d\u540c\u7684\u8981\u6c42\uff0c\u5927\u90e8\u5206\u7684\u7f51\u7ad9\u5e0c\u671b\u8fd9\u4e2a\u6307\u6807\u964d\u4f4e\u3002\u5982\u679c\u662f\u641e\u5e7f\u544a\u9a71\u52a8\u7684\u7f51\u7ad9\uff0c\u8fd9\u4e2a\u6307\u6807\u592a\u9ad8\u5bf9\u4e8e\u957f\u671f\u7684\u76ee\u6807\u662f\u4e0d\u5229\u7684\uff0c\u56e0\u4e3a\u8fd9\u610f\u5473\u7740\u5c3d\u7ba1\u4f60\u901a\u8fc7\u5e7f\u544a\u5438\u5f15\u4e86\u8bb8\u591a\u7684\u8bbf\u95ee\u8005\uff0c\u4ea7\u751f\u5f88\u9ad8\u7684\u8bbf\u95ee\u9875\u6570\uff0c\u4f46\u662f\u8bbf\u95ee\u8005\u7684\u8d28\u91cf\u5374\u662f\u4e0d\u9ad8\u7684\uff0c\u6240\u80fd\u5e26\u6765\u7684\u6536\u76ca\u4e5f\u5c31\u4f1a\u53d7\u5230\u5f71\u54cd\u3002<\/p>\n

\u4e8c\u3001\u7f51\u7ad9\u5206\u6790\u7684\u5546\u4e1a\u6307\u6807<\/strong><\/p>\n

\u5e73\u5747\u8ba2\u8d27\u989d\u00a0<\/strong>Average Order Amount\u00a0<\/strong>\uff08<\/strong>AOA<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u5e73\u5747\u8ba2\u8d27\u989d\uff1d\u603b\u9500\u552e\u989d\uff0f\u603b\u8ba2\u8d27\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u7528\u6765\u8861\u91cf\u7f51\u7ad9\u9500\u552e\u72b6\u51b5\u7684\u597d\u574f<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u5c06\u7f51\u7ad9\u7684\u8bbf\u95ee\u8005\u8f6c\u5316\u4e3a\u4e70\u5bb6\u5f53\u7136\u662f\u5f88\u91cd\u8981\u7684\uff0c\u540c\u6837\u91cd\u8981\u7684\u662f\u6fc0\u52b1\u4e70\u5bb6\u5728\u6bcf\u6b21\u8bbf\u95ee\u662f\u8d2d\u4e70\u66f4\u591a\u7684\u4ea7\u54c1\u3002\u8ddf\u8e2a\u8fd9\u4e2a\u6307\u6807\u53ef\u4ee5\u627e\u5230\u66f4\u597d\u7684\u6539\u8fdb\u65b9\u6cd5\u3002<\/p>\n

\u8ba2\u5355\u8f6c\u5316\u7387\u00a0<\/strong>Conversion Rate\u00a0<\/strong>\uff08<\/strong>CR<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u8ba2\u5355\u8f6c\u5316\u7387\uff1d\u603b\u8ba2\u8d27\u6570\uff0f\u603b\u8bbf\u95ee\u91cf<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8fd9\u662f\u4e00\u4e2a\u6bd4\u8f83\u91cd\u8981\u7684\u6307\u6807\uff0c\u8861\u91cf\u7f51\u7ad9\u7684\u5bf9\u6bcf\u4e2a\u8bbf\u95ee\u8005\u7684\u9500\u552e\u60c5\u51b5<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u901a\u8fc7\u8fd9\u4e2a\u6307\u6807\u4f60\u53ef\u4ee5\u770b\u5230\u5373\u4f7f\u4e00\u4e9b\u5fae\u5c0f\u7684\u53d8\u5316\u90fd\u53ef\u80fd\u7ed9\u7f51\u7ad9\u7684\u6536\u5165\u5e26\u6765\u5de8\u5927\u7684\u53d8\u5316\u3002\u5982\u679c\u4f60\u8fd8\u80fd\u591f\u533a\u5206\u51fa\u65b0\u3001\u65e7\u8bbf\u95ee\u8005\u6240\u4ea7\u751f\u7684\u8ba2\u5355\uff0c\u90a3\u4e48\u5c31\u53ef\u4ee5\u7ec6\u5316\u8fd9\u4e2a\u6307\u6807\uff0c\u5bf9\u65b0\u65e7\u5ba2\u6237\u8fdb\u884c\u5206\u522b\u7684\u7edf\u8ba1\u3002<\/p>\n

\u6bcf\u8bbf\u95ee\u8005\u9500\u552e\u989d\u00a0<\/strong>Sales Per Visit\u00a0<\/strong>\uff08<\/strong>SPV<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u6bcf\u8bbf\u95ee\u8005\u9500\u552e\u989d\uff1d\u603b\u9500\u552e\u989d\uff0f\u603b\u8bbf\u95ee\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8fd9\u4e2a\u6307\u6807\u4e5f\u662f\u7528\u6765\u8861\u91cf\u7f51\u7ad9\u7684\u5e02\u573a\u6548\u7387<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u8fd9\u4e2a\u6307\u6807\u548c\u8f6c\u5316\u7387\u5dee\u4e0d\u591a\uff0c\u53ea\u662f\u8868\u73b0\u5f62\u5f0f\u4e0d\u540c\u3002<\/p>\n

\u5355\u7b14\u8ba2\u5355\u6210\u672c\u00a0<\/strong>Cost per Order\u00a0<\/strong>\uff08<\/strong>CPO<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u5355\u7b14\u8ba2\u5355\u6210\u672c\uff1d\u603b\u7684\u5e02\u573a\u8425\u9500\u5f00\u652f\uff0f\u603b\u8ba2\u8d27\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8861\u91cf\u5e73\u5747\u7684\u8ba2\u8d27\u6210\u672c<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u6bcf\u7b14\u8ba2\u5355\u7684\u8425\u9500\u6210\u672c\u5bf9\u4e8e\u7f51\u7ad9\u7684\u76c8\u5229\u548c\u73b0\u91d1\u6d41\u90fd\u662f\u975e\u5e38\u5173\u952e\u7684\u3002\u8425\u9500\u6210\u672c\u7684\u8ba1\u7b97\u5404\u4eba\u6709\u4e0d\u540c\u7684\u6807\u51c6\uff0c\u6709\u4e9b\u628a\u5168\u5e74\u7684\u7f51\u7ad9\u8425\u8fd0\u8d39\u7528\u644a\u5165\u5230\u6bcf\u6708\u7684\u6210\u672c\u4e2d\uff0c\u6709\u4e9b\u5219\u4e0d\u8fd9\u4e48\u505a\uff0c\u5173\u952e\u8981\u770b\u90a3\u79cd\u6700\u9002\u5408\u81ea\u5df1\u7684\u60c5\u51b5\u3002\u5982\u679c\u80fd\u591f\u5728\u4e0d\u589e\u52a0\u5e02\u573a\u8425\u9500\u6210\u672c\u7684\u60c5\u51b5\u4e0b\u63d0\u9ad8\u8f6c\u5316\u7387\uff0c\u8fd9\u4e2a\u6307\u6807\u5c31\u5e94\u8be5\u4f1a\u4e0b\u964d\u3002<\/p>\n

\u518d\u8ba2\u8d27\u7387\u00a0<\/strong>Repeat Order Rate\u00a0<\/strong>\uff08<\/strong>ROR<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u518d\u8ba2\u8d27\u7387\uff1d\u73b0\u6709\u5ba2\u6237\u8ba2\u5355\u6570\uff0f\u603b\u8ba2\u5355\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u7528\u6765\u8861\u91cf\u7f51\u7ad9\u5bf9\u5ba2\u6237\u7684\u5438\u5f15\u529b<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u8fd9\u4e2a\u6307\u6807\u7684\u9ad8\u4f4e\u548c\u5ba2\u6237\u670d\u52a1\u6709\u5f88\u5927\u5173\u7cfb\uff0c\u53ea\u6709\u6ee1\u610f\u7684\u7528\u6237\u4ea7\u54c1\u4f53\u9a8c\u548c\u670d\u52a1\u624d\u80fd\u63d0\u9ad8\u8fd9\u4e2a\u6307\u6807\u3002<\/p>\n

\u5355\u4e2a\u8bbf\u95ee\u8005\u6210\u672c\u00a0<\/strong>Cost Per Visit\u00a0<\/strong>\uff08<\/strong>CPV<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u5355\u4e2a\u8bbf\u95ee\u8005\u6210\u672c\uff1d\u5e02\u573a\u8425\u9500\u8d39\u7528\uff0f\u603b\u8bbf\u95ee\u6570<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u7528\u6765\u8861\u91cf\u7f51\u7ad9\u7684\u6d41\u91cf\u6210\u672c<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u8fd9\u4e2a\u6307\u6807\u8861\u91cf\u7684\u662f\u4f60\u7684\u5e02\u573a\u6548\u7387\uff0c\u76ee\u6807\u662f\u8981\u964d\u4f4e\u8fd9\u4e2a\u6307\u6807\u800c\u63d0\u9ad8SPV\uff0c\u4e3a\u6b64\u8981\u5c06\u65e0\u6548\u7684\u5e02\u573a\u8425\u9500\u8d39\u7528\u524a\u51cf\uff0c\u589e\u52a0\u6709\u6548\u7684\u5e02\u573a\u6295\u5165\u3002<\/p>\n

\u8ba2\u5355\u83b7\u53d6\u5dee\u989d\u00a0<\/strong>Order Acquisition Gap\u00a0<\/strong>\uff08<\/strong>OAG<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u8ba2\u5355\u83b7\u53d6\u5dee\u989d\uff1d\u5355\u4e2a\u8bbf\u95ee\u8005\u6210\u672c\uff08CPV\uff09\uff0d\u5355\u7b14\u8ba2\u5355\u6210\u672c\uff08CPO\uff09<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u8fd9\u662f\u4e00\u4e2a\u8861\u91cf\u5e02\u573a\u6548\u7387\u7684\u6307\u6807\uff0c\u4ee3\u8868\u7740\u7f51\u7ad9\u6240\u5e26\u6765\u7684\u8bbf\u95ee\u8005\u548c\u8f6c\u5316\u7684\u8bbf\u95ee\u8005\u4e4b\u95f4\u7684\u5dee\u5f02<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u6307\u6807\u7684\u503c\u5e94\u662f\u4e00\u4e2a\u8d1f\u503c\uff0c\u8fd9\u662f\u4e00\u4e2a\u6d4b\u91cf\u4ece\u975e\u8bbf\u95ee\u8005\u4e2d\u83b7\u5f97\u5ba2\u6237\u7684\u6210\u672c\u3002\u6709\u4e24\u79cd\u65b9\u6cd5\u6765\u964d\u4f4e\u8fd9\u4e2a\u5dee\u989d\uff0c\u5f53\u4f60\u589e\u5f3a\u4e86\u7f51\u7ad9\u7684\u9500\u552e\u80fd\u529b\uff0cCPO\u5c31\u4f1a\u4e0b\u964d\uff0c\u8fd9\u4e2a\u5dee\u989d\u5c31\u4f1a\u7f29\u5c0f\uff0c\u8bf4\u660e\u7f51\u7ad9\u8f6c\u5316\u73b0\u6709\u6d41\u91cf\u7684\u80fd\u529b\u5f97\u5230\u4e86\u52a0\u5f3a\uff1b\u540c\u6837\u7684\uff0cCPV\u53ef\u80fd\u5347\u9ad8\u800cCPO\u4fdd\u6301\u4e0d\u53d8\u6216\u964d\u4f4e\uff0c\u8fd9\u4e2a\u5dee\u989d\u4e5f\u4f1a\u7f29\u5c0f\uff0c\u8868\u660e\u7f51\u7ad9\u6240\u5438\u5f15\u7684\u6d41\u91cf\u90fd\u5177\u6709\u8f83\u9ad8\u7684\u8f6c\u5316\u7387\uff0c\u8fd9\u79cd\u60c5\u5f62\u901a\u5e38\u53d1\u751f\u5728\u542f\u7528\u4e86PPC\uff08pay per click\uff09\u7684\u8ba1\u5212\u3002<\/p>\n

\u8ba2\u5355\u83b7\u53d6\u7387\u00a0<\/strong>Order Acquisition Ratio\u00a0<\/strong>\uff08<\/strong>OAR<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u8ba2\u5355\u83b7\u53d6\u7387\uff1d\u5355\u7b14\u8ba2\u5355\u6210\u672c\uff08CPO\uff09\uff0f\u5355\u4e2a\u8bbf\u95ee\u8005\u6210\u672c\uff08CPV\uff09<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u7528\u53e6\u4e00\u79cd\u5f62\u5f0f\u6765\u4f53\u73b0\u5e02\u573a\u6548\u7387<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u7528\u6bd4\u7387\u7684\u5f62\u5f0f\u5f80\u5f80\u6bd4\u8f83\u5bb9\u6613\u4e3a\u7ba1\u7406\u9636\u5c42\u6240\u7406\u89e3\uff0c\u5c24\u5176\u662f\u8d22\u52a1\u4eba\u5458\u3002<\/p>\n

\u6bcf\u7b14\u4ea7\u51fa\u00a0<\/strong>Contribution per Order\u00a0<\/strong>\uff08<\/strong>CON<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a\u6bcf\u7b14\u4ea7\u51fa\uff1d\uff08\u5e73\u5747\u8ba2\u8d27\u6570\uff38\u5e73\u5747\u8fb9\u9645\u6536\u76ca\uff09\uff0d\u6bcf\u7b14\u8ba2\u5355\u6210\u672c<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a\u6bcf\u7b14\u8ba2\u5355\u7ed9\u4f60\u5e26\u6765\u7684\u73b0\u91d1\u589e\u52a0\u51c0\u503c<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u516c\u53f8\u7684\u8d22\u52a1\u603b\u76d1\u603b\u662f\u5bf9\u8fd9\u4e2a\u6307\u6807\u611f\u5174\u8da3\u7684\uff0c\u4ee3\u8868\u4e86\u4f60\u82b1\u4e86\u591a\u5c11\u94b1\u6765\u8d5a\u591a\u5c11\u94b1\u3002<\/p>\n

\u6295\u8d44\u56de\u62a5\u7387\u00a0<\/strong>Return on Investment\u00a0<\/strong>\uff08<\/strong>ROI<\/strong>\uff09<\/strong><\/p>\n

\u8ba1\u7b97\u516c\u5f0f\uff1a \u6295\u8d44\u56de\u62a5\u7387\uff1d\u6bcf\u7b14\u4ea7\u51fa\uff08CON\uff09 \/\u6bcf\u7b14\u8ba2\u5355\u6210\u672c \uff08CPO\uff09<\/p>\n

\u6307\u6807\u610f\u4e49\uff1a \u7528\u6765\u8861\u91cf\u4f60\u7684\u5e7f\u544a\u7684\u6295\u8d44\u56de\u62a5<\/p>\n

\u6307\u6807\u7528\u6cd5\uff1a\u6bd4\u8f83\u4f60\u7684\u5e7f\u544a\u7684\u56de\u62a5\u7387\uff0c\u5e94\u8be5\u628a\u94b1\u5206\u914d\u7ed9\u6709\u6700\u9ad8\u56de\u62a5\u7387\u7684\u5e7f\u544a\uff0c\u4f46\u662f\u8fd9\u4e2a\u56de\u62a5\u7387\u5e94\u5f53\u8981\u6709\u65f6\u95f4\u6bb5\u7684\u9650\u5236\uff0c\u6bd4\u5982\u201c\uff12\uff15\uff05 RIO\/\u6bcf\u5468\u201d\u548c\u201c\uff12\uff15\uff05\u3000RIO\uff0f\u6bcf\u5e74\u201d\u662f\u6709\u5f88\u5927\u5dee\u522b\u7684<\/p>\n","protected":false},"excerpt":{"rendered":"

\u505a\u4e3a\u7f51\u7ad9\u8fd0\u8425\u3001\u4ea7\u54c1\u7ecf\u7406\u3001\u4ea4\u4e92\u8bbe\u8ba1\u5e08\u7b49\u804c\u4f4d… more →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[1189,716],"_links":{"self":[{"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/3006"}],"collection":[{"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3006"}],"version-history":[{"count":0,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/3006\/revisions"}],"wp:attachment":[{"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3006"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3006"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}