{"id":2606,"date":"2011-02-09T17:33:05","date_gmt":"2011-02-09T09:33:05","guid":{"rendered":"http:\/\/www.inhaoxu.com\/blog\/?p=2606"},"modified":"2011-02-09T17:33:05","modified_gmt":"2011-02-09T09:33:05","slug":"%e4%bb%80%e4%b9%88%e6%98%af%e9%a6%96%e5%b8%ad%e8%90%a5%e9%94%80%e5%ae%98","status":"publish","type":"post","link":"https:\/\/inhaoxu.com\/blog\/?p=2606","title":{"rendered":"\u4ec0\u4e48\u662f\u9996\u5e2d\u8425\u9500\u5b98"},"content":{"rendered":"<p>\u3000\u3000CMO\u5168\u79f0\u4e3aChief Marketing Officer\uff0c\u4e2d\u6587\u7ffb\u8bd1\u4e3a\u201c\u9996\u5e2d\u5e02\u573a\u5b98\u201d\u6216\u201c\u9996\u5e2d\u8425\u9500\u5b98\u201d\uff0c\u5728\u4e2d\u56fd\u4e00\u4e9b\u4f01\u4e1a\u91cc\u4e5f\u88ab\u79f0\u4e3a\u201c\u8425\u9500\u603b\u76d1\u201d\u6216\u201c\u8425\u9500\u603b\u7ecf\u7406\u201d\uff0cCMO\u5728\u4f01\u4e1a\u4e2d\u5f80\u5f80\u662f\u7ba1\u7406\u4f01\u4e1a\u8425\u9500\u5de5\u4f5c\u7684\u6700\u9ad8\u51b3\u7b56\u8005\uff0c\u56e0\u6b64\u6210\u4e3a\u4f17\u591a<a title=\"\u8425\u9500\u4eba\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E8%90%A5%E9%94%80%E4%BA%BA\">\u8425\u9500\u4eba<\/a>\u68a6\u5bd0\u4ee5\u6c42\u5e76\u4e3a\u4e4b\u7ec8\u8eab\u594b\u6597\u7684\u6700\u7ec8\u4eba\u751f\u76ee\u6807\u3002<\/p>\n<p>\u3000\u3000CMO\u4e0d\u662f\u5e02\u573a\u603b\u76d1\uff0c\u4e5f\u4e0d\u540c\u4e8e\u9500\u552e\u603b\u76d1\uff0c\u5728\u4f01\u4e1a\u4e2d\u5e02\u573a\u603b\u76d1\u6216\u9500\u552e\u603b\u76d1\u6700\u591a\u53ea\u80fd\u7b97\u4f5cCMO\u7684\u540e\u5907\u529b\u91cf\uff0c\u6216\u8005\u8bf4\u662fCMO\u7684\u968f\u65f6\u66ff\u4ee3\u8005\uff0c\u800cCMO\u5219\u8981\u5bf9\u4e0e\u4f01\u4e1a\u76f8\u5173\u7684\u6240\u6709\u8425\u9500\u95ee\u9898\u8d1f\u5168\u8d23\uff0c\u662f\u4f01\u4e1a\u8425\u9500\u90e8\u95e8\u7684\u6700\u9ad8\u7edf\u5e05\u3002\u4e16\u754c\u8457\u540d\u7684\u7ba1\u7406\u5927\u5e08<a title=\"\u5f7c\u5f97\u00b7\u5fb7\u9c81\u514b\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E5%BD%BC%E5%BE%97%C2%B7%E5%BE%B7%E9%B2%81%E5%85%8B\">\u5f7c\u5f97\u00b7\u5fb7\u9c81\u514b<\/a>\u66fe\u8bf4\u8fc7\uff1a\u201c\u4f01\u4e1a\u5c31\u5176\u672c\u8d28\u6765\u8bf4\uff0c\u5c31\u662f\u8425\u9500\u548c\u521b\u65b0\uff0c\u6ca1\u6709\u5176\u4ed6\u3002\u201d\uff0c\u4ece\u8fd9\u91cc\u6211\u4eec\u53ef\u4ee5\u770b\u51fa\uff0c\u5f53\u4f01\u4e1a\u9762\u5bf9\u73b0\u4ee3<a title=\"\u5e02\u573a\u7ade\u4e89\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E5%B8%82%E5%9C%BA%E7%AB%9E%E4%BA%89\">\u5e02\u573a\u7ade\u4e89<\/a>\uff0c\u8425\u9500\u5df2\u7ecf\u6210\u4e3a\u8d62\u5f97\u5e02\u573a\u7ade\u4e89\u80dc\u5229\u7684\u6838\u5fc3\u548c\u91cd\u8981\u624b\u6bb5\uff0c\u8fd9\u4e5f\u5c31\u4e0d\u96be\u7406\u89e3CMO\u5728\u804c\u573a\u4e0a\u7684\u7d27\u4fcf\u4e86\u3002\u4e2d\u56fd\u7684\u4f01\u4e1a\u5bb6\u4eec\u4ece\u6765\u6ca1\u6709\u8c61\u73b0\u5728\u8fd9\u6837\u91cd\u89c6\u548c\u91cd\u7528\u8fc7\u4f01\u4e1a\u7684CMO\u4eec\uff0c\u5f53\u7136\u8fd9\u4e9bCMO\u4eec\u5728\u5e02\u573a\u4e0a\u6467\u57ce\u62d4\u5be8\uff0c\u4e5f\u786e\u5b9e\u4e3a\u4f01\u4e1a\u5e26\u6765\u4e86\u4e30\u539a\u7684\u5229\u6da6\u548c<a title=\"\u6295\u8d44\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E6%8A%95%E8%B5%84\">\u6295\u8d44<\/a>\u56de\u62a5\u3002<\/p>\n<div>[<a title=\"\u7f16\u8f91\u6bb5\u843d: \u9996\u5e2d\u8425\u9500\u5b98\u7684\u804c\u8d23\" href=\"http:\/\/www.inhaoxu.com\/w\/index.php?title=%E9%A6%96%E5%B8%AD%E8%90%A5%E9%94%80%E5%AE%98&amp;action=edit&amp;section=2\">\u7f16\u8f91<\/a>]<\/div>\n<p><a name=\".E9.A6.96.E5.B8.AD.E8.90.A5.E9.94.80.E5.AE.98.E7.9A.84.E8.81.8C.E8.B4.A3\"><\/a><\/p>\n<h2>\u9996\u5e2d\u8425\u9500\u5b98\u7684\u804c\u8d23<\/h2>\n<p>\u3000\u3000<strong>\u9996\u5e2d\u8425\u9500\u5b98\u7684\u4e3b\u8981\u7684\u804c\u8d23\u4e3a\uff1a<\/strong><\/p>\n<p>\u3000\u30001\u3001\u5bfb\u627e<a title=\"\u5e02\u573a\u673a\u4f1a\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E5%B8%82%E5%9C%BA%E6%9C%BA%E4%BC%9A\">\u5e02\u573a\u673a\u4f1a<\/a>\uff0c\u786e\u5b9a<a title=\"\u5e02\u573a\u8425\u9500\u6218\u7565\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E5%B8%82%E5%9C%BA%E8%90%A5%E9%94%80%E6%88%98%E7%95%A5\">\u5e02\u573a\u8425\u9500\u6218\u7565<\/a>\u548c\u8d2f\u5f7b<a title=\"\u6218\u7565\u51b3\u7b56\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E6%88%98%E7%95%A5%E5%86%B3%E7%AD%96\">\u6218\u7565\u51b3\u7b56<\/a>\u7684\u884c\u52a8\u8ba1\u5212\uff0c\u5b8c\u6210\u4f01\u4e1a\u7684\u8425\u9500\u5de5\u4f5c\uff0c\u4e3b\u8981\u6709\uff1a<a title=\"\u5e02\u573a\u8c03\u7814\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E5%B8%82%E5%9C%BA%E8%B0%83%E7%A0%94\">\u5e02\u573a\u8c03\u7814<\/a>\u3001\u8425\u9500\u6218\u7565\u7684\u5236\u5b9a\u3001\u53c2\u4e0e<a title=\"\u751f\u4ea7\u7ba1\u7406\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E7%94%9F%E4%BA%A7%E7%AE%A1%E7%90%86\">\u751f\u4ea7\u7ba1\u7406<\/a>\u3001\u5851\u9020<a title=\"\u4f01\u4e1a\u5f62\u8c61\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E4%BC%81%E4%B8%9A%E5%BD%A2%E8%B1%A1\">\u4f01\u4e1a\u5f62\u8c61<\/a>\u3001<a title=\"\u6e20\u9053\u7ba1\u7406\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E6%B8%A0%E9%81%93%E7%AE%A1%E7%90%86\">\u6e20\u9053\u7ba1\u7406<\/a>\u3001<a title=\"\u4fc3\u9500\u7ba1\u7406\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E4%BF%83%E9%94%80%E7%AE%A1%E7%90%86\">\u4fc3\u9500\u7ba1\u7406<\/a>\u7b49\uff1b<\/p>\n<p>\u3000\u30002\u3001\u5728\u4f01\u4e1a\u4e2d\u8fdb\u884c<a title=\"\u8425\u9500\u601d\u60f3\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E8%90%A5%E9%94%80%E6%80%9D%E6%83%B3\">\u8425\u9500\u601d\u60f3<\/a>\u7684<a title=\"\u5b9a\u4f4d\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E5%AE%9A%E4%BD%8D\">\u5b9a\u4f4d<\/a>\u3001\u6307\u5bfc\u548c\u8d2f\u5f7b\u7684\u5de5\u4f5c\uff0c\u53ca\u65f6\u3001\u51c6\u786e\u5730\u5411\u4f01\u4e1a\u7684\u5404\u4e2a\u90e8\u95e8\u4f20\u9012\u5e02\u573a\u53ca\u4f01\u4e1a\u7684\u8981\u6c42\uff0c\u505a\u597d<a title=\"\u4fe1\u606f\u6c9f\u901a\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E4%BF%A1%E6%81%AF%E6%B2%9F%E9%80%9A\">\u4fe1\u606f\u6c9f\u901a<\/a>\u5de5\u4f5c\uff1b<\/p>\n<p>\u3000\u30003\u3001\u8d1f\u8d23\u4f01\u4e1a\u5e02\u573a<a title=\"\u8425\u9500\u6218\u7565\u8ba1\u5212\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E8%90%A5%E9%94%80%E6%88%98%E7%95%A5%E8%AE%A1%E5%88%92\">\u8425\u9500\u6218\u7565\u8ba1\u5212<\/a>\u7684\u6267\u884c\uff0c\u5728\u8ba1\u5212\u5b9e\u65bd\u8fc7\u7a0b\u4e2d\uff0c\u5bf9\u6267\u884c\u8fc7\u7a0b\u8fdb\u884c\u63a7\u5236\uff0c\u505a\u597d\u5185\u90e8\u534f\u8c03\u5173\u7cfb\u5de5\u4f5c\uff1b<\/p>\n<p>\u3000\u30004\u3001\u5bf9\u4f01\u4e1a\u5e02\u573a\u884c\u4e3a\u8fdb\u884c\u76d1\u7763\uff0c\u5bf9\u5e02\u573a\u9700\u6c42\u505a\u51fa<a title=\"\u5feb\u901f\u53cd\u5e94\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E5%BF%AB%E9%80%9F%E5%8F%8D%E5%BA%94\">\u5feb\u901f\u53cd\u5e94<\/a>\uff0c\u4f7f\u5e02\u573a\u8425\u9500\u6548\u7387\u6700\u5927\u5316\uff0c\u4ee3\u8868\u5e76\u7ef4\u62a4\u6d88\u8d39\u8005\u5229\u76ca\uff1b<\/p>\n<p>\u3000\u30005\u3001\u8d1f\u8d23\u6216\u53c2\u4e0e\u8fdb\u884c<a title=\"\u4f01\u4e1a\u6587\u5316\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E4%BC%81%E4%B8%9A%E6%96%87%E5%8C%96\">\u4f01\u4e1a\u6587\u5316<\/a>\u7684\u5efa\u8bbe\uff0c\u505a\u597d\u7ec4\u7ec7\u3001\u6fc0\u52b1\u5de5\u4f5c\u3002<\/p>\n<div>[<a title=\"\u7f16\u8f91\u6bb5\u843d: \u9996\u5e2d\u8425\u9500\u5b98\u7684\u4ea7\u751f\u7c7b\u578b\" href=\"http:\/\/www.inhaoxu.com\/w\/index.php?title=%E9%A6%96%E5%B8%AD%E8%90%A5%E9%94%80%E5%AE%98&amp;action=edit&amp;section=3\">\u7f16\u8f91<\/a>]<\/div>\n<p><a name=\".E9.A6.96.E5.B8.AD.E8.90.A5.E9.94.80.E5.AE.98.E7.9A.84.E4.BA.A7.E7.94.9F.E7.B1.BB.E5.9E.8B\"><\/a><\/p>\n<h2>\u9996\u5e2d\u8425\u9500\u5b98\u7684\u4ea7\u751f\u7c7b\u578b<\/h2>\n<p>\u3000\u3000<strong>\u7b2c\u4e00\u7c7b\u662f\u4ece\u5e02\u573a\u7ebf\u4e0a\u4ea7\u751f\u7684\uff0c\u8fd9\u7c7bCMO\u7684\u6210\u957f\u5386\u7a0b\u662f\u8fd9\u6837\u7684\u3002<\/strong><\/p>\n<p>\u3000\u3000\u6700\u5148\u4ece\u4e8b\u7684\u662f\u8bbe\u8ba1\u3001\u7b56\u5212\u6216\u5e02\u573a\u7814\u7a76\u5de5\u4f5c\uff0c\u9010\u6b65\u505a\u5230\u4f01\u4e1a\u7684\u4f01\u5212\u90e8\u6216\u5e02\u573a\u90e8\u7ecf\u7406\uff0c\u5728\u5347\u8fc1\u81f3\u4f01\u4e1a\u7684\u5e02\u573a\u603b\u76d1\uff0c\u6700\u7ec8\u6210\u4e3a\u4f01\u4e1a\u7684CMO\u7684\u3002\u8fd9\u4e00\u7c7bCMO\u6709\u5176\u663e\u8457\u7684\u7279\u70b9\uff0c\u7531\u4e8e\u957f\u671f\u4e0e\u6d88\u8d39\u8005\u548c\u5e02\u573a\u6253\u4ea4\u9053\uff0c\u517b\u6210\u4e86\u6bd4\u8f83\u91cd\u89c6\u5e02\u573a\u8c03\u67e5\u53ca\u5e02\u573a\u7814\u7a76\u7684\u5de5\u4f5c\u4e60\u60ef\uff0c\u8003\u8651\u95ee\u9898\u5f80\u5f80\u6bd4\u8f83\u7406\u6027\uff0c\u505a\u51b3\u7b56\u65f6\u4f1a\u5bfb\u627e\u8bb8\u591a\u6570\u636e\u505a\u4e3a\u51b3\u7b56\u4f9d\u636e\uff0c\u6bd4\u8f83\u91cd\u89c6\u54c1\u724c\u5efa\u8bbe\u3002\u7531\u4e8e\u4ee5\u524d\u5728\u5e02\u573a\u90e8\u5de5\u4f5c\uff0c\u4e3b\u8981\u5de5\u4f5c\u5c31\u662f\u5982\u4f55\u82b1\u94b1\uff0c\u5982\u4f55\u82b1\u597d\u94b1\uff0c\u5982\u4f55\u8ba9\u82b1\u7684\u94b1\u6709\u6548\u679c\uff0c\u6240\u4ee5\u5728\u62c5\u4efbCMO\u540e\uff0c\u6bd4\u8f83\u820d\u5f97\u8fdb\u884c<a title=\"\u5e02\u573a\u63a8\u5e7f\" href=\"http:\/\/www.inhaoxu.com\/wiki\/%E5%B8%82%E5%9C%BA%E6%8E%A8%E5%B9%BF\">\u5e02\u573a\u63a8\u5e7f<\/a>\u7684\u6295\u5165\uff0c\u6210\u672c\u6982\u5ff5\u548c\u6295\u5165\u4ea7 \u51fa\u6bd4\u610f\u8bc6\u8f83\u6d53\u3002\u8fd9\u4e00\u7c7bCMO\u7531\u4e8e\u5728\u4ee5\u524d\u7684\u5de5\u4f5c\u4e2d\u5e7f\u6cdb\u63a5\u89e6\u4e86\u6d88\u8d39\u8005\u548c\u4e0e\u8425\u9500\u76f8\u5173\u7684<a title=\"\u4f01\u4e1a\u5916\u90e8\u516c\u4f17\" 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class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2607,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,5],"tags":[],"_links":{"self":[{"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2606"}],"collection":[{"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2606"}],"version-history":[{"count":0,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2606\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=\/wp\/v2\/media\/2607"}],"wp:attachment":[{"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/inhaoxu.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}